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INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.


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Your Search for "online shoppers" yielded 198 matches


07/01/2008 - Customer Surveys Reveal Site Weaknesses
In its simplest form, a dam is a structural system that controls the flow of water. It can stop the flow completely, or it can be opened up to allow water to flow through in a controlled manner.

06/01/2008 - Gas Prices Drive SHOPPERS To Web
Concerns about the economy and rising gasoline prices may send more SHOPPERS to the web. They cite the convenience and savings on gas in a recent survey by the investment firm of Piper Jaffray.

05/01/2008 - Veteran Web Buyers VS. Rookies
Nearly three quarters of U.S. consumers say they have shopped ONLINE, according to Forrester Research

05/01/2008 - SHOPPERS Research ONLINE
Researching ONLINE prior to buying continues to gain among today's ONLINE SHOPPERS.

04/01/2008 - Web Cash Payment Sparks Sales
As lending standards tighten and credit card interest mounts, several ONLINE retailers are reacting by offering interest free, cash payment checkout options for SHOPPERS.

04/01/2008 - SHOPPERS Shift Channels
Televised shopping shows and infomercials remain powerful ways to interest consumers in buying.

04/01/2008 - Google Tops Searches
One quarter of ONLINE SHOPPERS open the door via search engines, according to Hitwise, the Internet research firm. This is the same percent that came from search engines a year ago.

02/01/2008 - Affluent Love Bargains
It's hardly surprising that consumers would cite price as the most important factor in clinching an ONLINE purchase.

01/01/2008 - Web Buying Habits
Easy search tools were seen as the most useful and desired characteristic of retail websites in a recent survey from The E-tailing Group Inc.

01/01/2008 - SHOPPERS Need Visuals
"People don't shop by reading text, they shop by visuals, like color and style," said Joe Chung, CEO and co founder of Allurent Inc., a web technology firm.

01/01/2008 - New Tactics for Sears
Sears Holding Corporation has instituted a number of new initiatives. Chief among them is an innovative service that crosses the company's Internet and brick and mortar shopping channels.

01/01/2008 - Generating Post Sale Buys
In the last column I provided ten sure-fire ways to reduce your shopping cart abandonment rate.

12/01/2007 - The Affluent Shop the Web
The affluent are popular ONLINE SHOPPERS.

12/01/2007 - Amazon.com Ranked #1
Though customers have infinite options for shopping ONLINE, a few companies stand out as favorites, according to an inaugural Favorite 50 survey, conducted by BIGresearch.

12/01/2007 - Abandonment Solutions
Working hard attracting visitors, motivating them to add items to their cart, while later having them abandon the ordering process without buying is despairing.

11/01/2007 - Websites to Get Facelifts
As today's SHOPPERS become more discriminating about their interactions ONLINE, the stakes are being raised for retailers to provide a consistently positive, more sophisticated experience.

11/01/2007 - Web Apparel Sales Skyrocket
Apparel has become the largest and fastest growing component of internet product sales. Combined ONLINE sales of apparel, footwear and fashion accessories, excluding jewelry, moved ahead of computer hardware and software in 2006.

11/01/2007 - Revamped Travel Site Increases Conversions
With ecommerce easily being more than a decade old, one might think that the art of site design would be a little further along than it is.

11/01/2007 - Email Results
Engaging ONLINE customers requires more than quick thank you notes for buying or signing up for newsletters.

10/01/2007 - OfficeMax Aids Small Biz
VistaPrint Ltd., an ONLINE supplier of graphic design services and customized printed products for small businesses, is going into retail stores through an alliance with OfficeMax Inc.

09/01/2007 - Web Info Breeds Sales
Consumers are more likely to return to a website or shop in a retailer's store if they can obtain complete product information ONLINE.

09/01/2007 - Social Shopping Sites
People who love to shop, also love to talk about shopping.

09/01/2007 - Back to School Update
Spending on back to school merchandise this fall is expected to average $563.49, up 6.9 percent from last year's average of $527.08.

08/01/2007 - Web Bankers Spend Big
Fifty percent of consumers who both shop and bank ONLINE spend 117 percent more than the average web SHOPPER, according to a new study by J.C. Williams Group. This means opportunities for ONLINE merchants.

08/01/2007 - Tailored Emails Boost Sales
Personalized email messages can boost website visits.

08/01/2007 - Stores Catching Up ONLINE
Retailers that only sell ONLINE are rated higher in customer satisfaction than websites operated by brick and mortar retailers. But the latter group is catching up.

08/01/2007 - SHOPPERS Want Info
The ability to research products ONLINE is very important to retail SHOPPERS, according to a new study conducted for WebCollage.

07/01/2007 - Web Research Impacts Store Sales
ONLINE research influences sales of more than $400 billion made in stores, according to Forrester Research. The company predicts that figure will exceed $1.1 trillion by 2012.

07/01/2007 - RightNow Delivers CRM Solution
RightNow Technologies debuts RightNow Retail, a new offering that combines next generation customer relationship management (CRM) solution.

07/01/2007 - Merchants Set Up Shop at Facebook
Facebook Inc., the ONLINE social network with 24 million active users, now allows merchandisers to develop applications that its users can add to their personal pages. Various name brands have already jumped into the fray.

07/01/2007 - Clothing Trumps Computers ONLINE
As total web sales are projected to hit $259 billion this year, some shifts are taking place among the top selling ONLINE product categories.

06/01/2007 - Sending Email Images
More and more web wholesalers and retailers are using photos in their email campaigns to show off their hottest product lines.

06/01/2007 - New Web Tactics Engage Buyers
Video streamlining and social networking are among the tactics ONLINE retailers are utilizing to engage SHOPPERS, increase shopping trips and build loyalty.

04/01/2007 - Web Browsing And Store Sales
ONLINE research by consumers is not just a convenience they like: It is a major driver of in store sales, and its influence is growing.

04/01/2007 - Google Premieres Checkout
Google unveiled a series of aggressive money saving promotions over the past few months, intended to hasten the adoption of its new Google Checkout feature among ONLINE retailers and consumers.

03/01/2007 - Time Values
Two ONLINE SHOPPERS seeking to buy the exact same item may have very different ideas about what constitutes a satisfying ONLINE experience. How a SHOPPER values his or her use of personal time is the differentiator, according to a new study.

03/01/2007 - Teens And The Web
Teenage SHOPPERS are becoming increasingly influential ONLINE consumers, according to a new report from JupiterResearch.

03/01/2007 - Social Retailing
A new in-store shopping experience, called, "Social Retailing," is designed to target young consumers.

03/01/2007 - Multiple Shopping Channels
Retailers can no longer rely on their stores alone to draw customers, as consumers are equally drawn to other channels, such as the world wide web and catalogs.

03/01/2007 - Halloween Grows Up ONLINE
Halloween has always been a seasonal marketplace about costumes, decorations, parties and candy.

03/01/2007 - Fickle Frequent Buyers
While multichannel SHOPPERS have proven to be big spenders, they're not as loyal as their single channel counterparts.

02/01/2007 - Personalize Web Shopping
Personalization techniques can not only help an ONLINE retailer get more customers, it can also build loyalty and add to tickets by cross selling and getting more SHOPPERS to trade up.

02/01/2007 - Icing on Your Email Cake
Prettying up an email marketing campaign can boost conversion rates, according to a study of best practices by Silverpop Systems Inc.

02/01/2007 - Holiday Web Sales Update
ONLINE retail holiday sales hit $15.6 billion, and were up 25 percent over corresponding days in 2005, according to a report by comScore Networks.

02/01/2007 - Dawn of mCommerce
Multi-channel marketing adds another channel: mCommerce, which is shopping on mobile phones. While wildly popular overseas, mCommerce is only now beginning to pop up in the U.S.

01/01/2007 - Many Unhappy Returns
It is not just a sweater that's too small or a duplicate blender that will be returned to a store after the holidays. Honest SHOPPERS will be joined at the return counter by a growing number of increasingly sophisticated crooks.

01/01/2007 - Converting SHOPPERS Into Buyers
Dollars spent on improving the shopping experience can significantly increase a retailer's sales and earnings. Specifically, building a multi channel capability can pay big dividends, according to a new study from Deloitte & Touche USA.

01/01/2007 - 10 Tips To Build Sales
Believe it or not, many retailers fail to respond to inquiries that could lead to additional business. Salespeople often dismiss phone calls, email queries, web page click throughs and web impressions as, "window SHOPPERS."

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